GirlHacker's Random Log

almost daily since 1999


I used to pick up Maui Gold pineapples at Trader Joe’s every winter. The pineapple display often had the Maui Golds placed amongst the ones from Thailand or elsewhere and I’d carefully check for the Hawaii tag. I was trying to reclaim the amazing flavor of the freshly sweet pineapple I had in Maui years ago. Sadly, Maui Land & Pineapple, Inc., who retailed as Maui Gold, shut down their pineapple production at the end of 2009. Maui Land & Pineapple was the largest grower of the fruit in Hawaii. Dole Food still has some pineapple acreage in Oahu, but has most of its production elsewhere. Del Monte harvested its last Hawaii pineapple crop in 2008. However, not all is lost as Haliimaile Pineapple Co. Ltd has stepped in and purchased or leased the Maui Pineapple assets and fields, including the Maui Gold pineapple and brand. They plan to export a small percentage to mainland retailers where Maui Gold can command a premium price (I’m thinking that might not be Trader Joe’s).

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